Today the National Republican Congressional Committee unveiled a user-generated project that takes giant steps towards developing a new media platform that gets people across the country more involved online. The NRCC is excited about the direction our party is moving and excited about getting you, the voter, involved. In order to be successful in 2008, we are asking for help - and thus the reason that the NRCC has introduced the "Your Direction" project.

"Your Direction" will be an on going effort for the next several months to get voters across the country engaged in the Republican online movement. The best ideas and the best solutions come from the American people - so that's why we are reaching out to them. This user-generated contest comes in two phases.

Phase One: The Slogan Contest

We need a slogan -a brand for our new media outreach initiative. And we want online activists to pick it. In one sentence, we are asking people what our message should be. Then we are having them explain to us how they came about choosing that slogan. We are looking for a message that encompasses our online movement and our commitment to work together to win back our majority.

In order to get more people involved we will be working with local blogs around the country to make sure their readers are active and engaged in the "Your Direction" project. We are also currently working with Townhall.com and their readers and have already sent a survey to them asking for their ideas. Thus far the response from the Townhall readers has been overwhelming. In less than 8 hours, we had nearly 9,000 slogan ideas, and they continue to come in by the hundreds.

After we compile our results, we'll begin to post them on our site, our blog, and other blogs around the country. Voting will take place at NRCC.org and then when the contest wraps, we'll be working with Ed Morrissey of Blog Talk Radio to unveil the winning slogan.

Phase Two: Video Contest

The slogan contest is just the beginning of the "Your Direction" project. After the winning slogan is voted on online, the NRCC will roll out a first ever national committee video contest based on the winning slogan. The video contest, which will encourage folks of all generations to get involved, will be a competition to see who can creatively express the new slogan in an originally produced web ad. Stay tuned for details!

Do you want to take a stab at coming up with our online slogan? If you do, click here, we can't wait to see what you come up with.