McCain's Internet edge: Ad price, Politico.
According to data from the Google AdWords website, advertisements targeted to users searching for “John McCain” on the Internet cost nearly twice as much as those targeting users searching for “Barack Obama.”
Google sells ads in a constant, nearly instantaneous auction in which advertisers bid on individual search terms. The Mountain View, Calif.-based company estimates that the cost for one day of advertising around the search term “Barack Obama” ranges from $150 to $240. But it costs between $250 and $470 per day to buy ads on “John McCain” searches.
What’s more, Google predicts that the term “Barack Obama” will generate 153 to 191 clicks per day on related advertisements. But “John McCain” does much better as advertiser bait: Google estimates that those ads get 213 to 266 clicks per day.
The Use of the Internet by 2008 Senate Campaigns, Bivings Report.
We recently completed a study of the use of the Internet by 2008 candidates for the United States Senate. This report, which is a follow up to similar studies we conducted in 2006 and 2002, examines what features Senate candidates include on their campaign websites. You can read the full report outlining our methodology here.
A Porkbusters Call To Video Arms, EyeBlast.
With the help of citizen journalists all across America, Eyeblast.tv and the Porkbusters coalition hope to change that. We’re under no illusion that we can utterly quench lawmakers’ insatiable appetite for pork. But we can expose them for the oinkers they are while they feast at the taxpayers’ trough.
How will we do that? Three words: “Porkbusters On Patrol.” That’s what Eyeblast and Porkbusters are calling the networked journalism project we are announcing today.
“Porkbusters On Patrol” combines the concept of AFP’s earmarks tour with the vision that Instapundit Glenn Reynolds shared in his book “An Army Of Davids.” The goal is to equip an army of citizen reporters with pocket camcorders to produce an ongoing series of on-site video stories about Congress’ pork-barreling ways.
Delicious 2.0 Launches. Really. It Totally Launched., TechCrunch.
The new Delicious is just like the old Delicious, except for the way it looks. They’re also promising that it will be “faster, easier to learn,” and “hopefully more desirable.”
Speed: We’ve moved to a new infrastructure that makes every page faster. This new platform will enable us to keep up with traffic growth while ensuring Delicious is responsive and reliable. You may not have noticed, but the old backend was getting creaky under the load of five million users.
Student republicans speak out, CitizenForum.
Watch Ethan Eilon, the executive director of the College Republican National Committee, in Part II of our exploration of youth involvement in the political process.
