Google Launches Real-Time Search

We knew it was inevitable, and now it’s here: Google has just launched real-time search integrated into search results pages.

GoogleGoogleGoogle real-time search updates as stuff is happening around the Web — for example, live tweets, Yahoo Answers, news articles and Web pages now stream in on the actual result pages for your query. It works on mobile too (at least iPhoneiPhoneiPhone and AndroidAndroidAndroid for now).

What Real-Time Means for Google's Competitors

With the announcement of Google real-time search, the world’s most popular search engine has thrown down the gauntlet in a battle it was already winning. Clearly recognizing the threat that the instantaneous nature of Facebook and Twitter represented, Google was smart to sign search deals with both companies, even if those deals aren’t exclusive.

What the Real-Time Web Can Deliver

Google launched its version of integrated real-time search, one of a number of impressive product demos given, at a press event this morning. It's much better than what Bing and Yahoo! have done, but it's still just the beginning of a full-scale engagement with the real-time web. To provide further context to this discussion, we're rerunning a post we wrote in seven months ago, titled "3 Models of Value in the Real-Time Web." We hope you find it useful and interesting.

Florida Elections Commission Kicks Google AdWords Case to Legislature

In August of this year, Florida became the center of controversy for political advertisements on Google, Facebook and other PPC models after a complaint was filed against St. Petersburg mayoral candidate, Scott Wagman. Since the Florida Elections Commission (FEC) ordered Wagman to remove his ads, candidates at the local and state level across Florida have put their online advertising on hold.