Online Ad Spending Rises at Double Digits --Gains Share Vs all other Media
Despite the global economic recession's drag on advertising budgets, the growth in online ad spending appears to be defying expectations, and is expanding at double-digit rates, according to the latest quarterly forecast from Publicis' ZenithOptimedia Group. The agency estimates that Internet ad spending will expand 10.1% in 2009, an increase of more than 1.5 percentage points over its last forecast in April.
Via @MindyFinn
Sarah Palin's Facebook page gains 30,000 followers in the wake of her announcement that she is resigning the office of Governor of Alaska. (Chart [included].)
Palin's Online Army Unbowed by her Resignation
Among rank-and-file Republicans, there is simply no one quite like Palin on the Web. That was the case the moment Sen. John McCain (R-Ariz.) picked her as his running mate on the GOP presidential ticket, and Palin's Wikipedia article became the most viewed on the edit-it-yourself site for a whole month.
It was still the case once her resignation hit the blogosphere and social networking sites. Google searches for Palin have spiked to their highest levels since the election, Galen Panger, a Google spokesperson, told The Post.
