If you haven’t read Eric Odom’s post about being an A-List blogger, I urge you to. The message is not only spot on, but well worth sharing with anyone who blogs, regardless of what successes they might currently be enjoying.

His post serves as not only a reminder, but a well-needed shot in the arm.

As the modern media contact for the NRCC, I work with bloggers and campaigns daily - many of which ask for advice and guidance.

Lately, a few of them have written me and expressed their frustration; wondering whether or not their blog was actually making an impact. They seemed disheartened by their low readership. They have since each received Odom’s post.

My favorite line:

“A growing readership is important, and something every blogger should be mindful of. But more importantly, it’s the who, not the how many.”

The “who” is exactly why a blog like “Stay Red Kansas”, which holds Nancy Boyda accountable, is making waves in KS-02. A few months back, “Stay Red” posted this, after being tipped off that Nancy Boyda
walked out during General Keane’s “positive” assessment of Iraq.

That post led to this, this, and this – just to name a few.

Who’s making a difference now?

Regardless of whether you have 40 readers or 4,000, Odom is right, “an effective blog is one that is driven by passion, honesty, and a blogger who isn’t afraid to link to a few other bloggers.”

Sure, you might not see more than 40 visits a day for the first year, but those 40 visits may be the most important visits you’ll ever have.

I tip my hat to Odom for his post. As long as we continue to roll up our sleeves, we’ll continue to blaze the trail needed to earn back the majority.