The Second Cup: Mobile Moms Edition

Posted by Meghann Olshefski
Tue, 2009-10-27 10:31

How do Canadian Politicians on Twitter Compare to other Countries?

How do Canadian politicians on Twitter compare to other countries? As some of you may know other countries have national Twitter sites like politwitter that connect politicians with people. Tweetcongress in the US, Tweetminister in the UK and TweetMP in Austrailia are the most notable. Since these sites all started before politwitter and in the case of Tweetcongress and Tweetminsiter have large followings and have received a fair amount of press, I expected that these countries would have a fairly high participation rate amongst politicians.

Take Advantage of Facebook Changes

If you have checked your Facebook recently you may have noticed some pretty dramatic changes. We certainly have. To ensure that you and your organization continue to take advantage of the Facebook community, we've identified two key feature updates that occurred this weekend that you should know about.

Sign-in to Myspace...with Facebook?

It could be the ultimate admission of defeat, or, a pretty smart move given its current strategy. According to The Telgraph, MySpace is currently discussing a partnership with Facebook where music and video content published to MySpace could easily be shared on Facebook via Facebook Connect.

How Moms Use their iPhones

According to a new survey by mobile advertising network Greystripe, mothers with iPhones regularly let their children use their phones, download games specifically for their children and often use their phones at grocery stores to compare prices and check their grocery lists.

Not too long ago, mothers were still considered to be a hard group to reach through mobile applications because they tend to be late adopters. The iPhone's mainstream success has changed this, however, and iPhone moms have now become a desirable target demographic for marketers.

CMF: People Like Online Townhalls, They Really Do

The Congressional Management Foundation has been tracking how Congress uses the web since before most members of Congress had websites. (That may or may not be true.)  But they've found something that seems to have even surprised them. The set up is that CMF, curious about how people responded to online townhalls, organized 21 such events -- 20 with representatives in 2006, and one event with a senator in 2008. They invited a bunch of people, told some of those who were interested that they couldn't come (control group!) and then assessed what was different amongst those who had had the pleasure of kibitzing with their congressperson online and those who hadn't.